Beyond the Gift Box: The 2026 Data-Backed Guide to Giving Mom What She Actually Wants

happy mother's day

Happy Mother’s Day! Did you know that mom doesn’t always want a physical item for Mother’s Day? In fact, according to a survey* conducted by Priya Rajendran, a former PayPal engineer and the CEO/co-founder of It’s a Family Thing (IAFT), an AI-powered family app that distributes household tasks so mom isn’t stuck managing the app AND […]

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